Email Marketing & Automation
Email Marketing & Automation
Turn Your Inbox into a Revenue-Generating Machine
At TM Group Marketing, we craft email strategies and automated workflows that deliver an average ROI of 38:1. Whether you’re launching a welcome series, recovering abandoned carts, or re-engaging dormant subscribers, our data-driven approach ensures every message converts.
Why You Need Email Automation
- Predictable Revenue: Automated flows generate sales 24/7 without manual effort.
- Personalized Engagement: Segmented campaigns speak directly to each subscriber’s interests.
- Cart Recovery: Abandoned-cart sequences recover up to 15–20% of lost revenue.
- Scalable Growth: As your list grows, automation maintains high engagement without extra work.
15%+ Lift in Click-Through Rates
With optimized copy and design.
25%+ Increase in Open Rates
Through targeted subject lines and segmentation.
Automated Growth
New leads and sales without additional manual campaigns.
10–20% Revenue Recovery
From abandoned-cart email sequences.
Our Email Marketing Services
1. Strategy & Funnel Mapping
- Audience Segmentation: Group subscribers by behavior, purchase history, and demographics.
- Flow Blueprint: Welcome series, cart recovery, post-purchase nurture, and win-back campaigns.
2. Copywriting & Design
- Compelling Subject Lines: Proven to boost open rates.
- Conversion-Driven Copy: Persuasive body content with clear, actionable CTAs.
- Custom Templates: Responsive designs that render flawlessly across devices.
3. Automation Setup & Integration
- Platform Expertise: Klaviyo, Mailchimp, GoHighLevel, ConvertKit, ActiveCampaign.
- Trigger & Flow Configuration: Based on site events, purchase actions, and subscriber behavior.
- CRM & Ecommerce Sync: Seamless data flow with Shopify, WooCommerce, HubSpot, and more.
4. Testing & Optimization
- A/B Testing: Subject lines, send times, layout variations.
- Performance Tracking: Open, click-through, and conversion analytics.
- Ongoing Refinement: Monthly audits and iterative improvements.
Proven Process
01
Discovery & Audit
Review existing lists, performance metrics, and subscriber behavior.
Identify high-impact opportunities and quick wins.
02
Design & Build
Develop flow diagrams, draft copy, and design templates.
Configure automated triggers and integrate with your tech stack.
03
Launch & Monitor
Send test sequences, validate deliverability, and ensure tracking accuracy.
Go live and monitor key metrics in real time.
04
Optimize & Scale
Analyze results, run A/B tests, and refine flows.
Expand campaigns with advanced segmentation and predictive content.
Other Services
Frequently Asked Questions
A: We recommend Klaviyo for ecommerce brands, Mailchimp for list-based businesses, and GoHighLevel for all-in-one sales funnels. We’ll advise on the best fit during our audit.
A: You’ll start seeing open-rate and click-rate improvements within 2–4 weeks post-launch. Revenue gains from cart recovery can appear immediately.
A: Yes. We handle list imports, tagging, segmentation logic, and ensure compliance with GDPR and CAN-SPAM.
A: Absolutely. Our in-house copywriters craft persuasive, on-brand emails designed to drive action.
Ready to Automate Your Email Marketing?
Stop leaving money on the table. Let TM Group Marketing build your high-converting email funnels today.